logo

Optimising Processes For The Future Of Remote Work

Photo by Kornél Máhl on Unsplash

Note: Join our B2B Community here if you like this post.   Today, remote working is quickly becoming a norm in SMEs. As digital transformation continues transforming all industries, many SMEs are embracing the flexible, remote way of working. Remote working does more than give employees greater flexibility and a chance to work from home. […]

Five Ways Businesses Can Effect Radical Change During An Economic Downturn

Photo by Luke Chesser on Unsplash

Note: Join our B2B Community here if you like this post.   Everyone knows the business world is constantly changing. New technologies, new markets, and competitors are just a few challenges businesses face. Change is a constant you can always count on. But what does it mean for companies in times of economic decline? What […]

Forget Digital Transformation: Data Transformation Is What You Need Now

Photo by Joshua Sortino on Unsplash

Note: Join our B2B Community here if you like this post.   Digital transformation is a new mantra for organisations looking to stay ahead of digital-age competitors. Companies must look at ways to modernise and optimise operations to keep up. There has been much hype about digital transformation in the past few years. It is […]

Is There A Case For Appointing A Digital Transformation Officer?

Photo by Headway on Unsplash

Note: Join our B2B Community here if you like this post.   When looking at the C-suite, one can tell what direction the business is going with the appearance of new positions like the chief transformation officer, chief change officer, and digital transformation officer. These jobs respond to fast-moving market and customer trends and the […]

How can Merging Blockchain and IoT Networks Benefit a Business?

Blockchain & IoT

Note: Join our B2B Community here if you like this post. With emerging technology systems, such as blockchain, IoT, and AI, becoming increasingly popular, merging technologies is an opportunity to improve performance. One is merging the Internet of Things (IoT) and blockchain. IoT is a system of interconnected and interrelated physical objects that can collect […]

4 SME Priorities To Ensure Business Growth And Success

Photo by Ch_pski on Unsplash

Note: Join our B2B Community here if you like this post.   The years 2020 and 2021 will be remembered for a long time by many UK-based small and medium-sized businesses as a period when they regrouped and redefined how they did business. As we head towards the halfway point in 2022, those businesses enjoy […]

Using Buyer Personae to drive collaboration in B2B

Buyer Personae in B2B

Note: Join our B2B Community here if you like this post. As you probably already know, Buyer Personae play a decisive role in the marketing strategy of your B2B company. Beyond that, their use can become a unifying force that helps your company’s resources work together to achieve optimal results. Buyer personae are not just a marketing […]

Why you can’t grow your business as fast as you wish

Why you cant grow as fast as you wish

Note: Join our B2B Community here if you like this post. Company growth is the most common starting point in discussions with CEOs and founders, and it is the right starting point, but the equation goes something like this: if I want to expand my business, I need to find new customers and help with […]

How SMEs Can Develop Effective Strategies in the Industry 4.0 Age

Industry 4.0

Note: Join our B2B Community here if you like this post. Today, leaders are faced with the task of switching to Industry 4.0 and driving their organisations forward. The market is changing at an astonishing pace, product lifecycles are becoming shorter, innovation is accelerating rapidly, and C-Suite executives in SMEs are struggling to keep up. The transition […]

Common Barriers To Business Growth Today And How To Overcome Them

Common Barriers To Business Growth Today And How To Overcome Them

Note: Join our B2B Community here if you like this post. No matter how passionate you are about your business and how many hours you log in, you will face many obstacles on the road to success. Here are some of the challenges to your business growth. The uncertainty and economic turbulence following the COVID-19 […]

Why Good Customer Service Needs to Be a B2B Priority Now and Always

Creating good customer relationships in the B2B sector has never been more critical. At the same time, it has never been a greater challenge.

Note: Join our B2B Community here if you like this post. Creating good customer relationships in the B2B sector has never been more critical. At the same time, it has never been a greater challenge. We are in the age of XaaS, which has transformed many companies’ products and services. The time, money, and other […]

How SMEs can cross new frontiers and boost revenue during this time

How SMEs can cross new frontiers and boost revenue

Note: join our B2B Community here if you like this post. Many SMEs have great stories to tell. If you have a vision, you will not stop sharing and listening. That vision grows then into a pitch. As soon as you get financing, a product launch follows, you gain traction in the market, and the business starts to […]

When you only need 48 hours in every day

When you only need 48 hours in every day

Note: join our B2B Community here if you like this post. Too much to do, too little time? If that’s the story of your life right now as you run a small business, then you need to make important changes. Changes that may help your sanity, your relationships, and your business’s bottom line. Does this sound like […]

What is the key to successful innovation?

Innovation

Note: sign up to our B2B Community here if you like this post.   What’s the secret to innovation? Is it all about having work spaces peppered with chill-out zones, ping-pong tables and climbing walls? Actually, the truth is far more down to earth. There’s a myth that floats around in business circles sometimes. It goes like […]

Competing in a digital world – SMEs find their feet

A Digital World

Note: sign up to our B2B Community here if you like this post.   Digital transformation is different for small and medium-sized companies. Or is it? In this article, we take a look at the current state of digital in SMEs and look ahead to see what is in store. “Changes in business operations, and in the […]

Going Digital? Five Safe Steps for Tech-Hungry SMEs

Tech Hungry SMEs

Note: sign up to our B2B Community here if you like this post.   Purchasing the right digital technology can transform a small company’s performance – but making the wrong choice can be disastrous.   It’s also easy to make the wrong choice when you’re under pressure, so tackle your big IT decisions in a planned and positive […]

AI for small businesses and how to best optimise it

AI for SME

Note: sign up to our B2B Community here if you like this post.   Are you intimidated by the words “artificial intelligence”? Maybe you’re thinking of Internet algorithms spying on you — or robot overlords from movies?  However, if you’re a smaller business, AI can be good news and make you a master, not a slave. Artificial […]

Should Leaders Wait Until Monday Morning to Send Their Weekend Emails to Staff?

out of hours emails

Note: sign up to our B2B Community here if you like this post.   We’ve all been there—working outside hours, trying to get ahead or catch up. But sending emails to staff during their downtime can backfire badly. And here’s why … In 2019, the average office worker received 90 emails per day. But it’s the occasional messages […]

How small companies suddenly transform into global players

How small companies suddenly transform into global players

Note: sign up to our B2B Community here if you like this post. How can a small enterprise grow into a fast-moving global player, doing business across Europe, the Middle East, Russia and Brazil? As one family company discovered, it’s about much more than having a website in different languages. Deeper changes make all the difference. Founded […]

Company Strategy? I’ll have mine “to go”, please …

Strategy as you go

Note: sign up to our B2B Community here if you like this post.   Do you hate boardroom brainstorms— with those over-excited colleagues, the bizarre ideas and a whiteboard covered in random words? The great news is that strategic decision-making is changing for the better at smart companies. Most of us have lost many hours of our […]

When business freedom comes back to bite you

When business freedom come back to bite you

Note: sign up to our B2B Community here if you like this post. Small companies often bask in the privilege of being fast on their feet — unshackled by corporate culture. However, can companies with few rules start to spiral out of control? Moreover, if so, how can this be avoided? Anyone who’s worked for large, global […]

The Blurring Boundaries between CMO/CIO/COO

The blurring boundaries between CMO/CIO/COO

Note: sign up to our B2B Community here if you like this post. Companies rely more than ever on IT — but CIOs are losing their seats on the board in surprising numbers. So, what’s happening? How can tech chiefs survive at the top level? Today, fewer Chief Information Officers sit in boardrooms – reducing from 71% […]

How can small businesses punch above their weight when attracting talent?

How can small businesses punch above their weight when attracting talent?

Note: sign up to our B2B Community here if you like this post. Are the brightest people always attracted to large enterprises? And if so, how do smaller companies stand any chance of winning and retaining their talents? If you’re a small business owner, then hiring the right people can make a huge difference to the success […]

Why staff reviews are essential to growing your business

Why staff reviews are essential to growing your business

Note: sign up to our B2B Community here if you like this post. Many see staff reviews as an outdated method of measurement, but they are essential to keep on top of business growth and see where your employees are excelling. The key to useful staff reviews is not to make it entirely target oriented but to […]

The secret to successful staff reviews

The secret to successful staff reviews

Note: sign up to our B2B Community here if you like this post. As a business owner, tracking and keeping on top of company growth is a number one priority, especially in the early years of the business. However, it’s important to focus on how those results come to be as opposed to focusing solely on what […]

Business culture wars: Who wins?

Business culture wars: Who wins?

Note: sign up to our B2B Community here if you like this post.   If you’re a CEO or senior executive, here’s a big question for you: Are your employees frozen by a fear of failing to meet specific goals? And if so, is there an alternative to the performance-based culture that’s so common across the corporate […]

Is the B2B newsletter dead?

Note: sign up to our B2B Community here if you like this post.   Are you discovering that B2B email newsletters are generating fewer leads than you’d hoped — or maybe none at all? If so, then it’s time to change tactics if you want to breathe life into your marketing. B2B marketing has its fashions — […]

Do you want famine or feast?

Do you want famine or feast?

Note: Join our B2B Community here if you like this post.   Imagine you’re ravenous — and someone brings you plates of your two favourite dishes. You like them equally and both are the same distance away on the table. Which do you choose — or is there a very real risk you’ll starve because you just […]

Expanding abroad? What you need to know first.

Expanding abroad? Here's how to start.

Note: Join our B2B Community here if you like this post. Are you thinking of selling globally — and hoping to win new customers and secure big profits? If so, then you need to tread carefully. But don’t be put off.   There’s a point in the entrepreneurial journey when expanding abroad seems the right thing to […]

Should you focus on growth or profit?

Expanding in 2018: Should you focus on growth or profit?

Note: sign up to our B2B Community here if you like this post. Extra funding can be a huge boost for any small business with a burning desire to expand. But how should you spend an influx of cash? Should you go for growth or profit? Scaling up can be a make-or-break moment. Perhaps your launch went […]

The entrepreneurial vision: built to last

The entrepreneurial vision: built to last

Note: Join our B2B Community here if you like this post. “You don’t always need an exit plan – especially with small companies, where life and business are really interwoven,” says Stefano Maifreni, founder of business-expansion consultancy Eggcelerate. “It all depends on what you want to do: do you want to conquer the world, or do you […]

Why Marketing can be your best friend or your worst enemy

Why Marketing can be your best friend or your worst enemy

Note: sign up to our B2B Community here if you like this post. Giving birth to a new product can feel awesome. You’re full of pride as your idea comes to life, passes important tests and gets ready for the big wide world. But your product needs a partner, someone who will help your product to blossom. […]

“Loyalty as you go”: Capitalising on a new business phenomenon

“Loyalty as you go”: Capitalising on a new business phenomenon

Note: sign up to our newsletter here if you like this post. According to studies, traditional brand fidelity is declining. This is bad news for large, established players. But it’s a golden opportunity for SMEs to capitalise on a new phenomenon… “loyalty as you go”. “Nobody ever got fired for buying IBM”. This well-known axiom from decades […]

High-flyers: loose cannons or your greatest asset?

High-flyers: loose cannons or your greatest asset?

Note: join our B2B Community here if you like this post. Stefano Maifreni, founder of business expansion consultancy Eggcelerate, found himself wondering what to do with something of a high-flyer when he appointed a new expert in operations and enterprise resource planning (ERP). “It was a pretty rare skill set in our arena,” says Maifreni, “and […]

Winter 2016-17 Survey: the results

Winter 2016-17 Survey: the results

Note: Join our B2B Community here if you like this post. A Survey on 200+ European Business shows 20%+ of UK-based have been impacted by the vote to leave the EU DATA 202 EU-based SMEs Of which, 126 UK-based Of which, 30 (23.8%) had at least one project impacted by the vote These companies said at least one […]

Product Marketing: what is it?

Product Marketing: what is it?

Note: sign up to our newsletter here if you like this post. “When you go to a new company always ask what product management and product marketing do. In my experience the role may be ‘sliced and diced’ across several functions.” Please read the full article on the Product Management Journal (October 2016). Note: sign up to […]

What’s the secret sauce for business growth?

What’s the secret sauce for business growth?

Note: Join our B2B Community here if you like this post.   Sooner or later, most small or medium-sized companies reach a major crossroads. Business has been good in previous years — but how do you take things to the next level? Is there one change you can make to guarantee successful growth? I’ve worked with […]

Are you allergic to consultants?

Are you allergic to consultants?

Note: sign up to our B2B Community here if you like this post. Over the years, I have worked with many clients who managed to grow their businesses, often with a difficult change at some level. They all managed to do it successfully and achieve their goals. However, they all had had experience with consultants who came […]